Brand Strategy & Communications
Positioning platforms, messaging architecture and campaign strategy for institutions under pressure: donor scrutiny, a founder handing over, political exposure, a new foundation with no public presence. Discovery through deployment, including the films, decks and collateral that carry it.
One Nation, Overcharged
Three cultural activations across Detroit, Atlanta and Philadelphia taking a national healthcare affordability campaign to local run clubs. 800 RSVPs, a permanent community mural, and healthcare messaging integrated directly into existing weekly runs.
Kennedy Center Social Impact
Stakeholder discovery, positioning and the "We Are All the Center" platform for a division facing donor scrutiny, plus the anchor film and the fundraising deck that carried it into executive conversations.
Silkroad Ensemble
A campaign film made during the handover from Yo-Yo Ma to Rhiannon Giddens. Archival excavation off legacy hard drives, fifteen interviews with camera-skeptical musicians, and a cut used in closed board and major-donor rooms.
Art+Feminism
The first scalable communications architecture for a decentralized network of 4,000+ organizers and 1,500+ institutional partners across six continents. Email open rates up 40%, social engagement up 22%.
Fender Play Foundation
A Giving Tuesday campaign built in two weeks out of footage that already existed. 55,000+ views and more than double Fender's organic social benchmark, with no production budget spent.
Refugee Assistance Alliance
An ethical storytelling framework and a full donor collateral suite for a multi-city nonprofit operating under political scrutiny in Florida, shifting the narrative from trauma to present-tense client milestones.
The Empathy Hour
Story producing a long-form interview series on housing economics, AI and cultural politics. Guest research, interview architecture and edit supervision across hour-plus episodes, with guests including Redfin's chief economist.