BRAND STRATEGIST · EXPERIENTIAL PRODUCER · FILM DIRECTOR · BRAND STRATEGIST · EXPERIENTIAL PRODUCER · FILM DIRECTOR ·
About

Brands and institutions usually call me when something is shifting. A narrative that doesn’t fit anymore, a new event that has to exist by a certain date. I’m good at sifting through the noise and finding what’s real. The real work is everything between the idea and the audience. Briefs, budgets, scheduling, vendor holds, and stakeholder trust. That’s what I’ve spent the last ten years on.

The Kennedy Center brought me on as a Cultural Leader in Residence, advising the institution on how its brand could reach audiences of color. During the residency, I produced and directed the film that launched their brand shift and co-founded Field Day, a three-day festival that grew to 3,000+ people a year over its two-year run. I booked the artists, negotiated the sponsorships, and directed the spatial design. The directing eye is what lets me look at a creative concept and know early what it will take to build, what it will cost, and where it will break.

I run Innervision, the studio I co-founded in 2019. Twenty-plus client engagements, each with its own crew to build and manage. When Silkroad needed a film as leadership passed from Yo-Yo Ma to Rhiannon Giddens, I directed a five-day shoot across two states, shaped 15 interviews, and delivered the cut to funders and their board while the ground was still moving. For The Links, I turned decades of chapter history into a film they now use as their archive. Along the way, I led global communications for Art+Feminism, an arts network of 4,000+ organizers on six continents. The time zones alone were a production job.

District Fray Magazine named me one of 21 DC Makers and Curators to Follow. I’m based in the Washington, DC area, with a BA in Public Relations and Strategic Communication from American University. When I’m not building someone else’s story, I write fiction.