Brief
Art+Feminism is a decentralized, international network with events in 36 countries and a legacy of 1,200+ edit-a-thons engaging 18,000+ participants. By the time I joined, the organization’s messaging was fragmented across continents, platforms, and internal ideological divides. The challenge: create narrative cohesion and communications infrastructure that could hold both the politics and the scale of the work.

Idea
Re-center the brand’s voice in intersectional feminist values and translate complex themes, from digital equity to climate justice, into accessible, platform-ready content. Build communications systems that could unify a dispersed, volunteer-driven network without slowing it down.

Role

• Sole lead on global communications, reporting directly to the Executive Director and working with advisors and leadership team

• Led development of a foundational messaging framework that clarified voice, tone, and stance across campaigns and geographies

• Built shared calendars, templates, and visual asset kits to support organizers in dozens of countries

• Drove external storytelling through op-eds and partnerships, including a Women’s Media Center piece co-signed by Jane Fonda and Gloria Steinem

Execution
Delivered coordinated campaigns across social media and movement channels (Meta-Wiki). Rolled out toolkits that streamlined event promotion for organizers globally and ensured consistency across 1,200+ local activations. Produced statements and op-eds that positioned the organization in global feminist and open-knowledge discourse.

Impact

• Accelerated content production and improved global visibility, ensuring a faster, stronger, and more unified voice

• Strengthened donor and partner confidence through higher-profile media placements

• Provided the organization’s first scalable comms infrastructure, enabling teams across 36 countries to align messaging in real time

• Positioned Art+Feminism as a leading voice at the intersection of art, feminism, and open knowledge